MAHALINGAM, S.; PAZHANISAMY, D. S. FACTORS INFLUENCING MARKETING STRATEGIES AND DRIVERS OF MARKETING EFFECTIVENESSAMONG EMPLOYEES OFSOFTWARE MARKETING IN TAMILNADU. South Eastern European Journal of Public Health, [S. l.], p. 6817–6826, 2025. DOI: 10.70135/seejph.vi.5966. Disponível em: https://www.seejph.com/index.php/seejph/article/view/5966. Acesso em: 28 jul. 2026.