Evaluating Policyholder Perceptions And Socio-Economic Influences On Health Insurance In Chengalpattu District, Tamilnadu

Abstract

Buying health insurance policies is most important for lower income group and middle-income group people. It helps them to avail quality medical facilities at lower cost, i.e., through paying lower amount of premium. In this concept, the researchers studied the perception of the policyholders towards health insurance policies issued by private insurance companies in Chengalpattu district in the state of Tamilnadu. From each company, the researcher considered a total of 160 policyholders who were holding health insurance policies , it resulted the total sample size of the study was 800 policyholders. They were selected by applying convenient sampling method and primary data were collected from the respondents by using a structured interview schedule. The researcher identified a total of 36 variables of perception of the policyholders towards health insurance policies and these variables were reduced into nine factors using Factor analysis. The researchers applied the statistical tools of descriptive statistics, factor analysis Mann Whitney U Test and Kruskal Wallis Test for analysing the data. The study evidenced that the policyholders showed high level of agreement on the factor “Premium aspect” and showed lower level of agreement on the factor “Transparency and customer care”.